Discover warehouse-style fashion stores and curated concept shops in one of Seoul’s trendiest districts, and where to visit on your trip to Seongsu.

A first-person visit to Olive Better by Olive Young, Seoul’s new wellness-focused concept store. Explore Eat Well, Relax Well, Care Well zones, tea tasting, curated food, and why this space feels different from a typical Olive Young.

Visiting OJOS in Myeongdong at Lotte Department Store was a must for me. Here’s my personal review of the brand’s clean, futuristic Korean fashion style and pieces.

My visit to COYSEIO Hapjeong Flagship in Seoul—manga-like, whimsical clothing, a unique concept-store vibe, and a photo-worthy staircase near Hongdae/Hapjeong.

Visiting HETRAS Myeongdong? Here’s my personal review of Seoul’s aesthetic fragrance store for perfume, hand cream, body wash, diffusers, and gift-worthy scents in Myeongdong.

My visit to the JISOO x Hello Kitty popup in Seoul—inside photos, and tips for fans visiting this limited-time collaboration.

Visiting the Miffy Store in Seoul? This guide to Miffy Store Seongsu covers the exact location, what to buy, best time to visit, and tips to plan a cute Seongsu shopping stop.

Twelve at House of Shinsegae Cheongdam is Seoul’s most talked-about wellness grocery, known for its smoothie bar, premium labeling, and frequent comparisons to Erewhon. Here’s what it’s actually like inside.

A complete guide to Musinsa Daelim Changgo in Seongsu—Seoul’s one-stop shopping destination for sneakers, caps, and Korean fashion, perfect for tourists exploring beyond main shopping areas.

Step inside BORNTOSTANDOUT’s Hannam flagship in Seoul—an avant-garde niche perfume space known for bold scents, rebellious branding, and striking design.

Mimiline Myeongdong is a warehouse-style accessory store packed with trendy earrings, necklaces, hair items, and giftable finds. A must-visit stop for affordable Korean fashion accessories in the heart of Myeongdong!

Kary Market Sinsa in Garosu-gil is one of the best places in Seoul to find authentic Monchhichi dolls, limited editions, and character pop-ups. This guide explains what to expect, how to get there, and tips for planning your visit so you don’t miss popular releases.